Privacy Policy of the online store 7way.pl

Dear User!

We care about your privacy and want you to feel comfortable while using our online store. Therefore, below we present the most important information about the rules for processing your personal data and cookies used by our store.

DATA ADMINISTRATOR

The administrator of your personal data is BAREL Poland Spółka z ograniczoną odpowiedzialnością based in Kraków (ul. Kalwaryjska 69, 30-504 Kraków), registered in the entrepreneurs' register of the National Court Register by the District Court for Kraków-Śródmieście in Kraków, XI Economic Division under KRS number 0000390731, NIP 6793069891, REGON number 12156789400000 (hereinafter referred to as “we”).

CONTACT WITH THE ADMINISTRATOR

In all matters related to the processing of your personal data, you can contact us by phone at 22 859 0 333 (the cost of the call is in accordance with the operator's tariff) or by using the email address.

in writing to: ul. Kalwaryjska 69, 30-504 Kraków,
electronically at: sklep@7way.pl,
by phone at: 12 612 67 71 from Mon. to Fri. from 9:00 AM to 3:00 PM (the cost of the call is in accordance with the operator's tariff).

PURPOSES AND LEGAL BASIS FOR PROCESSING YOUR PERSONAL DATA

We may collect and process your personal data for various purposes, which are listed below:

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Purpose	Legal basis	Scope / period and notes
responding to your inquiries directed to us through various communication channels	our legitimate interest (Article 6(1)(f) GDPR)	Providing your personal data is voluntary, but failure to provide it will prevent us from contacting you and providing a response. For correspondence purposes, we process your email address and data indicated in the content of the message (usually your name and surname, sometimes more data). We recommend providing only necessary data. Correspondence (written and electronic) is archived until the expiration of any claims.
concluding and performing the contract you enter into with us	contract (Article 6(1)(b) GDPR)	By placing an order, you make an offer to conclude a sales contract – we process identification, contact, billing, and delivery data, and possibly for after-sales services (e.g., complaints). Providing data is voluntary, but necessary to conclude the contract. We process data until the contract is fulfilled or the complaint is resolved.
establishing, defending, and pursuing claims	our legitimate interest (Article 6(1)(f) GDPR)	Depending on the relationship, we may process data for the purposes of defending or pursuing claims – generally for 6 years + 1 year (in accordance with the limitation regulations).
fulfilling legal obligations (e.g., tax, accounting)	legal obligation (Article 6(1)(c) GDPR)	Providing data results from regulations (e.g., data for invoices). As a rule, we process this data for 5 years from the end of the calendar year in which the tax payment deadline expired.
sending the Newsletter	legitimate interest (Article 6(1)(f) GDPR)	If you subscribe to the Newsletter, we process data to send information, including commercial and marketing information. Providing data is voluntary but necessary for sending. We process until you unsubscribe. The administrator informs that it entrusts data processing to Edrone Sp. z o.o., ul. Lekarska 1, 31-203 Kraków, NIP 676-248-20-64, KRS 0000537197 – for using the mailing system edrone.me and for marketing purposes for email, SMS, social media campaigns initiated or indicated by the Administrator using the edrone system.
conducting ongoing business activities (analyses, reports, statistics, improving service quality, ensuring and optimizing proper page display, adapting content to preferences)	legitimate interest (Article 6(1)(f) GDPR)	If you visit our store and use its functionalities, we may process data for analytical and statistical purposes to understand customer behavior and improve the store. Providing data is voluntary but sometimes necessary for the proper functioning of features.
managing our fan page/profiles (Facebook: @7way Polska, Instagram: @motus_xd, TikTok: @motusxd, YouTube: @motusxd5676) and interactions	legitimate interest (Article 6(1)(f) GDPR)	We process data only when you visit our profiles and engage in activities (follow, like, comment). The rules of use are determined by third parties – familiarize yourself with their policies. We receive data from: Meta Platforms Ireland Ltd., Google LLC, TikTok Technology Limited, or from your public profile (usually username, photo, other public data). We process data as long as you interact with us.
the purpose indicated in the consent you provided	consent (Article 6(1)(a) GDPR)	If we ask for consent and you give it, the data will be processed only for that purpose and for the necessary period. You can withdraw your consent at any time.
reminding you of an unfinished purchase	legitimate interest (Article 6(1)(f) GDPR)	If you add a product to the cart but do not finalize the purchase, we may remind you to complete it. We process data until the relevant cookies expire.
managing your User Account	contract (Article 6(1)(b) GDPR)	If you register an Account – we process data to ensure the functionality of the store. Providing data is voluntary but necessary for registration. We process data until the account service is provided.
posting Reviews in the online store	legitimate interest (Article 6(1)(f) GDPR)	If you publish Reviews, we process the data indicated in the content of the Reviews. Providing data is voluntary. You can publish a Review without data – however, if you provide it, we process it until you object.

WHAT PERSONAL DATA DO WE PROCESS

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Identification and contact	Technical and operational data	Other
\n \n first and last name \n company name \n residential address \n business address \n email address \n phone number \n delivery address \n correspondence address \n NIP \n \n	\n \n IP Address \n Approximate location \n Gender \n Age or age range \n Browser \n Your behavior on our site \n Operating system information \n \n	\n \n Image \n Source of entry to the store \n Time spent browsing content \n Interests based on activity \n Other data provided during contact \n \n

YOUR RIGHTS RELATED TO THE PROCESSING OF PERSONAL DATA

You have the right to access the content of the processed and stored data (and to obtain copies of it), as well as the right to rectify, delete, restrict processing, or transfer it.

If we process your personal data based on your consent, you also have the right to withdraw it at any time and without incurring costs. The withdrawal of consent does not affect the lawfulness of the processing of that data before the withdrawal of consent.

If we process your data based on our legitimate interest, you have the right to object to such processing.

To exercise your rights, contact us using the data provided at the top of this Policy. Regardless of the basis for processing, you also have the right to lodge a complaint with the supervisory authority – the President of the Personal Data Protection Office.

HOW WE COLLECT YOUR DATA

We obtain your personal data directly from you in most cases. To some extent, we also collect your personal data automatically using cookies. We process your data only to the extent necessary to achieve the purposes described in this Policy. We do not collect excessive data.

SECURITY OF PERSONAL DATA

When processing your personal data, we apply organizational and technical measures in accordance with applicable legal regulations, including using SSL certificate encryption for the connection.

PUBLISHING PERSONAL DATA

If you decide to publish a Review (product opinion), its content will be visible to other users of the online store.

GENERAL PERIOD OF PROCESSING YOUR PERSONAL DATA

If we process your data:

on the basis of a contract – for the duration of that contract, its settlement, and until the expiration of any claims;
on the basis of consent – until the purpose is fulfilled or until you withdraw it;
on the basis of legal regulations – until obligations are fulfilled and for the period required by regulations (generally 6 years + 1 year, unless regulations require a longer period);
on the basis of legitimate interests – until they are fulfilled or until you object.

RECIPIENTS OF PERSONAL DATA

We may transfer your personal data to third parties with whom we cooperate, but only when we have a legal basis to do so. We may entrust the processing of your data to some entities based on entrustment agreements.

When using the store, your data may be transferred to the operator of the online trading platform, entities providing technical/IT support, law firms, payment service providers, carriers, or other cooperating entities.

We ensure that these entities comply with GDPR regulations, in particular that they implement appropriate security measures.

If you purchased a product from us, submit a complaint, withdraw from the contract, or order additional services, your data may be shared with our partner: Mariusz Zieja RG MEDIA, ul. Kolejowa 132, 28-500 Kazimierza Wielka, NIP 6551704421, REGON 260192245.

To the extent that you create an Account and place Orders, support is provided to us by PrestaShop joint-stock company based in Paris, 4 rue Jules Lefebvre 75009 Paris, France.

PROFILING

We analyze personal data to investigate the preferences of users visiting our website in an automated manner using various tools, but only to the extent that does not produce any legal effects concerning you or similarly affect your situation, including rights and freedoms.

TRANSFER OF PERSONAL DATA TO THIRD COUNTRIES

As the Administrator uses external service providers (e.g., Google), User data may be transferred outside the European Union to third countries, e.g., the USA. Personal data will be transferred only to recipients who guarantee the highest level of data protection and security, e.g., through security mechanisms provided by GDPR or standard contractual clauses.

COOKIES

Our store, like most websites, uses so-called cookies. These files are stored in the memory of your device (computer, phone, etc.) and do not cause changes in the device settings. We mainly use cookies for statistical and analytical purposes to understand the behaviors and preferences of our users and improve the functioning of the store. Some cookies ensure the correct display of content or the functioning of features – disabling some may limit them.

WHAT COOKIES DO WE COLLECT

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COOKIE FILE	DESCRIPTION	STORAGE PERIOD
PHPSESSID – 7way.pl	https:\/\/cookiedatabase.org\/cookie\/php\/phpsessid\/ Maintains the user's session state on the site.	641 months
PrestaShop-# – 7way.pl	Cookies from the Presta site, maintains the user's session on the site.	20 days
test_cookie – doubleclick.net	Checks whether the user's browser supports cookies.	1 day
_ga – 7way.pl	Records a unique identifier used to collect statistical data on how the site is used.	2 years
_ga_# – 7way.pl	Used by Google Analytics to collect data on the number of user visits to the site, as well as the date of the first and last visit.	2 years
_gat – 7way.pl	Used by Google Analytics to throttle the request rate.	1 day
gid – 7way.pl	Records a unique identifier used to generate statistical data about how the site is used by the visitor.	1 day
_smvs – 7way.pl	Records data about visitors to the website. Used for internal analysis and site analysis.	1 day
Collect – google-analytics.com	Used to send data to Google Analytics about the device and location of the visitor. Tracks the visitor across various services and marketing channels.	1 session
#URL# – static.payu.com	Necessary for embedding on the Instagram website.	1 session
_fbp – 7way.pl	Used by Facebook to deliver a series of advertising products, such as real-time bidding from external advertisers.	3 months
_gcl_au – 7way.pl	Used by Google AdSense to experiment with the effectiveness of advertising on pages using their services.	3 months
ads\/ga-audiences – google.com	Used to detect whether the user intends to leave the page using cursors; may trigger specific pop-ups/remarketing.	1 session
ads\/ga-audiences – google.ie	Used to detect whether the user intends to leave the page using cursors; may trigger specific pop-ups/remarketing.	1 session
IDE – doubleclick.net	Used by Google DoubleClick to record and report user actions after viewing or clicking an ad to measure effectiveness and provide targeted ads.	1 year
Smuuid – 7way.pl	Tracks individual sessions on the site, allowing for statistical data from multiple visits; may be used for generating marketing leads.	10 years
Smvr – 7way.pl	Collects information about referrals to websites and/or customer contacts from the web campus. CRM – campaign – platform used by site owners to promote events or products.	10 years
Smvr – 7way.pl	Collects information about referrals to websites and/or customer contacts from the web campus. CRM – campaign – platform used by site owners to promote events or products.	12 months
pagead\/1p-user-list\/340895592\/ – google.com	Collects user data about purchases to better understand their shopping preferences.	1 session
pagead\/1p-user-list\/340895592\/ – google.ie	Collects user data about purchases to better understand their shopping preferences.	1 session
Smcfds	Collects user data about purchases to better understand their shopping preferences.	1 day
Smcfds	Collects user data about purchases to better understand their shopping preferences.	12 months

THIRD-PARTY COOKIES

As part of our marketing activities and to ensure the optimization of the online store's operation, we use cookies through the following entities (privacy policies):

Google Ads – https:\/\/policies.google.com\/privacy?hl=pl&gl=pl
Google Analytics – https:\/\/support.google.com\/analytics\/topic\/2919631?hl=pl&ref_topic=1008008
Meta – https:\/\/www.facebook.com\/privacy\/explanation
Google Optimize – https:\/\/policies.google.com\/?hl=en

YOUR INFLUENCE ON COOKIES

You can disable cookies from your browser:

You can also use various tools (software or plugins) that allow you to manage cookies.

GOOGLE ANALYTICS

We use Google Analytics (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA), which we mainly use for statistical purposes. IP addresses collected from Users are subject to anonymization (IP masking). Data collected through Google Analytics may be transferred to the USA based on standard contractual clauses. At any time, you can delete your data collected for the above purposes by installing the appropriate tool. More information here.

GOOGLE ADS

Google Ads (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) allows us to conduct advertising campaigns tailored to the User's preferences and track their results. You can find more information here.

GOOGLE TAG MANAGER

Google Tag Manager (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) allows us to conduct analytics and track conversions as part of marketing activities. The tool monitors User behavior and informs us about it. You can find more information here.

GOOGLE OPTIMIZE

We use Google Optimize to test page variants and check their effectiveness on a selected group of Users. More information here. As of September 2023, this tool may no longer be available in Google's offering.

METAPIXEL

We use the Meta Pixel for remarketing, i.e., targeting personalized ads based on your behavior in our store. The Pixel (Meta Platforms Ireland Limited) tracks your behavior and sends information to Facebook or Instagram. The information collected through the Pixel is anonymous from our perspective, but Meta may link it with other data. Details: https:\/\/www.facebook.com\/business\/tools\/meta-pixel.

EDRONE

Edrone tracking codes – for analyzing the statistics of the store's website, as well as for marketing purposes solely for the needs of email, SMS, social media campaigns initiated or indicated by the Administrator using the edrone system.

SOCIAL MEDIA PLUGINS

In our online store, we have included plugins that redirect the User to our social media portals (Facebook, Instagram, YouTube) when clicked. After clicking, the User's personal data is transferred to the respective plugin provider and stored on their servers. The rules for processing personal data are regulated on the pages of the aforementioned portals.

More information:

JOINT ADMINISTRATION

Together with Meta Platforms Ireland Limited (Facebook, Instagram), 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, we are joint administrators of your personal data processed for statistical purposes, collected through Facebook or Instagram. Arrangements: https:\/\/www.facebook.com\/legal\/terms\/page_controller_addendum.

Together with TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, we are joint administrators of personal data processed in connection with the use of the TikTok portal. More information: https:\/\/www.tiktok.com\/legal\/page\/eea\/new-privacy-policy\/pl-PL.

YOUTUBE

We have included videos in our store via YouTube. Although the videos are played from our site, when activated, data is transferred to YouTube and processed for the purposes indicated in its privacy policy: https:\/\/policies.google.com\/privacy?hl=pl&gl=pl.

SERVER LOGS

Using the online store is associated with recording data in server logs (IP address, date and time, information about the web browser and operating system). This data is not used to identify individuals.

FINAL PROVISIONS

The privacy policy comes into effect on 10.07.2024. We may change the privacy policy in case of changes to the functionality of the online store, changes to the entities we cooperate with, changes in legal regulations, or changes in other circumstances that affect this Policy.

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